By Paul Camillin

The countdown to the new season has started, there are only three days until the 2010/11 fixtures are released and you can get them first with Albion's official SMS alerts.

While the Carling Cup first round draw will take place this Wednesday morning.

Simply text 'CLUB BRIGH' to 88442* and we'll send you our fixtures direct to your mobile on Thursday 17th June.

Sign up today and start looking forward to the 2010/11 season now! Here's what you'll receive:

- First four fixtures of the season
- Big matches against the likes of Southampton and Sheffield Wednesday 
- Festive fixtures and the last match of the season

The wait is over, text 'CLUB BRIGH' to 88442 today and get Albion's new season fixtures first!

*Premium SMS subscription is available for UK only. Texts costs 25p/text. For more payment options and T's & C's please click here.